[Tech Startup Story] Wanted: MVP Myths – Validate Before You Build

One of the most common misconceptions among early-stage founders is the belief that they must first build an MVP (Minimum Viable Product) before they can truly start their business. However, Bokgi Lee, CEO of SparkLabs Batch 5 startup Wanted, emphasizes a different approach.

Rather than building an MVP right away, he argues that what truly matters is selling a product as if it already exists—before it actually does.
Validating real demand and customer willingness to buy, even without a finished product, is a critical step in building a successful startup.